The Branding Formula

Synopsis

Using the social media tool to network is a new and innovative means of communication. This form of communication allows individuals to connect, discover, and engage in various activities available through this channel. However there are certain dos and don’ts that needed to be adhered to in order for the successful interaction to prevail.

Today’s Communication

When exploring the social media forms to make new contacts one must bear in mind that being short and precise is the key to holding the interest of the corresponding party.

Long winded and uninformative style of communications doesn’t really encourage others to be interested to engage in building a connection.

Making the information posted as visual and as interesting as possible is a prerequisite in ensuring the interest levels of those targeted. Therefore having the mindset that less is more, is indeed wise when attempting to post information on the social media network.

Requiring a response of some sort is only natural but quite irrelevant and unnecessary. Though it may be thought of as rude or lacking in social etiquette generally people don’t respond if there is no interest in establishing a communicative relationship.

Therefore one should be prepared for the possibility of not receiving any response at all to the efforts made in the exercise of trying to establish contact. Hence the advice, to state only relevant information and then to restrain from badgering the recipient for a response.

Making points as clear as possible in a concise form is also another prudent style of approach to use. Overwhelming the recipient with unnecessary information is annoying to say the least.

Also if there are any requests or requirements needed, it should be stated early on in the communication and not left to the end. Avoid giving the impression of being needy; instead try to be confident in the communication.